Accessible Web Development Services

2 Customer Experience Strategy & Planning

We deliver highly innovative strategies to drive your brand customer experience. We develop inspiring, actionable and measurable strategies that elicit buy-in from stakeholders and customers alike.

Our customer experience specialists will ensure you get a clear competitive advantage. By aligning interfaces, digital platforms and product development with your customers' needs, your digital channels will be highly successful and deliver against their KPIs.

Benefits of customer experience strategy

Having a customer experience strategy delivered by Accessible Printing will improve your business performance:

  • Pushing your brand strategy to the next level of success across all digital platforms and touch points
  • Inspiring confidence with senior management and buy-in from teams and employees
  • Delivering on your business and marketing KPIs
  • Providing in-depth knowledge of customer behaviour, goals and needs

We start by listening and getting to know you, from your business goals and aspirations through to your culture. We'll then seek to understand your customers and competitors to  deliver the best possible solution for your business.

We work collaboratively with you to build a vision, objectives and action plan for your customer experience. This results in a customer experience strategy that we can take into  user experience design and testing & evaluation, to make sure that not only the vision is perfect but so is the implementation.

Tools & techniques for customer experience strategy

We have a selection of refined tools and techniques that we use to deliver our customer experience strategy and planning services, including:

  • Stakeholder requirements gathering & stakeholder interviews
  • Strategy & workstream workshops
  • Competitive advantage analysis
  • Customer journey mapping
Accessible Web Development Services
Accessibility Testing Customer Experience Strategy & Planning Eye Tracking Focus Group Research Front-end Build Information Architecture (IA) Insights & User Research Interaction Design & User Interface Design International User Testing Mobile & Tablet User Testing (Blackberry, iPhone & iPad, etc.) Persona Creation Remote User Testing Testing & Evaluation Usability Website Evaluation User Experience Design User Interviews & Contextual Enquiry User Testing Web Accessibility Evaluation
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